Men ́s clothing Armani

From the moment the first collections of the Giorgio Armani brand appeared and up to the present time, they comply with three rules: restraint, elegance and comfort. The relentless relevance of Armani clothing and accessories is due to the renowned designer who popularized the minimalist style. The modern classics were especially liked by real men.

Giorgio Armani produces men's and women's clothing, shoe pairs, accessories and fashionable haberdashery, cosmetics, interior and jewelry. Today, Giorgio Armani has opened about 2000 boutiques in different countries of the world. Armani is rightfully called the legend of the fashion world. The founder and creative mind of the famous Fashion House was born into a poor family and was able not only to delve into all aspects of the fashion industry, but also to become one of the richest and most authoritarian people on the planet.

Any item looks emphatically sophisticated - from design to small details. No wonder every man wants to get a suit from Armani!

Giorgio does not change his style, for years adhering to two main criteria - elegance and practicality.

For many movie stars and cultural figures, it is considered an honor to walk the red carpet in an Armani suit. In addition, Giorgio has dressed bestselling movie heroes and Chelsea FC footballers.

Some fashion critics agree that Armani style is a mixture of Italian passion and Hollywood gloss, not contradicting, but harmoniously complementing each other... This feature is typical not only for the clothes of this brand, but also for any products from Armani.

In his youth, the future founder of one of the most influential fashion houses in the world had a dream far from the fashion industry. Armani wanted to become a doctor, but fate had its own plans for him. A couple of courses at a medical school, and Giorgio Armani realized that this was not his way. He left his studies and served in the army.

In 1970, Giorgio had his own design agency, and four years later he released the first personalized collection of menswear, which had a runaway success at the show. This is how the legendary history of the development of a fashion empire began.

This clothing line in the haute couture segment is presented by the maestro as part of the haute couture week in the capital of France. Items from such collections are not available for purchase in boutiques.

The deluxe line shown on the catwalks at Haute Couture shows. Clothes are sold in TM boutiques all over the world. The highest prices are set for the highest quality.

A line of more youthful and modern clothing for the mass market. The collections are presented at Pret-a-porter Fashion Week. The products are sold by 130 boutiques of TM "Armani".

Initially, the clothing line had the prefix Le in its name. The collection was created in 1992. Presented to connoisseurs in only 13 boutiques of the brand. These are mainly handcrafted products and the most elegant suits.

A line of branded clothing and various accessories designed for the mass market. It is widely represented in large and small boutiques, on the pages of the official website of the brand. Clothes at a low cost meet all the original brand standards.

Functional, stylish denim items in the mid-range segment. Basically, things are presented on the shelves and showcases of multi-brand boutiques around the world.

A sports line developed since 2004.Since 2012, the famous brand has been equipping Italian Olympic athletes. Combining the typical Armani cut with the practicality of professional sports equipment, the designers release solid-colored T-shirts, minimalistic shorts, trousers and polos, and outerwear models every season. All collections invariably include tracksuits and stylish overalls, down jackets and everyday items for those who are used to leading an active lifestyle. All clothes are made from natural fabrics of neutral shades and do not restrict movement.

It is presented in various collections of TM "Armani" with windbreakers, jackets and down jackets, designed for different seasons and age categories. Menswear combines perfect fit and perfection in the smallest details. And also the fact that even in the warmest model of outerwear, movement remains free and conducive to active movement.

Even in sports collections, the shorts have the signature style of Armani. The classic models are designed in traditional, discreet colors. These are neutral black and white, gray, beige and blue variations. Among them, every man will certainly find suitable shorts for sports or everyday wear.

Emporio Armani men's T-shirts are inspired by cultural traditions of different countries, travel and famous personalities in different eras. For example, motives of North Africa and the Mediterranean coast, the style of the writer William Burroughs (2016 season), Japanese motives (2018). Products are decorated with photo collages in monochrome versions, patterns with the signature totem eagle, abstract prints with a three-dimensional effect or embossing. For conservative men, there are also plain classic polos.

Classic models of trousers have found admirers all over the world. This demand for the brand appeared thanks to the flawless cut and the variety of the lineup. Models for urban everyday life in casual style are also presented by joggers and chinos that are relevant today.

Men's jeans made of heavy cotton with the addition of elastic threads for a good fit and a comfortable fit. Elastane fibers increase the strength of the material, it stretches well, while not stretching over time. Soft, fine wool or cashmere is sometimes added to the fabric to add extra softness to the fabric. The designer adorns denim pants with embroidered details and leather patches with a signature metal logo.

The unpretentious and minimalistic casual style is reflected in the collections of sweatshirts, jumpers, sweaters, hoodies and long sleeves by Armani. The brand's designers prefer calm colors, where all shades of black, tones of blue and beige, pearl are used. Key signature features are also reflected in the collection of cardigans and knitwear for men. As a rule, these are models with a stand-up collar, sweaters with buttons, hoodies and cashmere sweaters with a round or V neckline.

Emporio Armani presents modern models of suits for active sports and comfortable everyday life. These are various combinations of sports leotards and sweaters with a zipper, without a fastener, with a hood and a different neckline. Convenient pockets, comfortable fit and stretch fabrics make this garment a favorite for everyday wear.

Armani clothes are somewhat larger. This is especially true for small sizes.

The jersey with a free cut in size S will fit well on M and even L. Shoes of this brand can be small and more suitable for narrow feet.

Like many big-name brands, Armani items tend to be counterfeited.The original products are perfectly tailored, the styles are close to the classics, all the details are meticulously decorated, there are no protruding threads, and the logo is located exclusively from the inside out, and not outside the clothes.

On the label, the Giorgio Armani Black Label is rendered in white on black. And Giorgio Armani Classico is written in silver on a dark blue background. Giorgio Armani Collezioni is distinguished by an original white label with black lettering. The cardboard outer tag bears the famous Armani logo with size, code, color, country of origin. A spare original button is attached to the tag.

The same applies to unusual, overly original wardrobe items. Armani does not deviate from the restrained classics in any collection. The brand's clothes are characterized by an impeccable cut, all things fit perfectly. Thus, they are always comfortable. Therefore, it is worth trying on a thing to determine how much it corresponds to the high class of tailoring and style of Giorgio Armani.

Find out more about Giorgio Armani's spring-summer 2020 men's fashion trends in the video below.